{"id":670,"date":"2009-05-21T00:56:57","date_gmt":"2009-05-21T00:56:57","guid":{"rendered":"http:\/\/notechmagazine.com\/2009\/05\/magic-motorways.html"},"modified":"2014-04-27T16:00:25","modified_gmt":"2014-04-27T14:00:25","slug":"magic-motorways","status":"publish","type":"post","link":"https:\/\/www.notechmagazine.com\/2009\/05\/magic-motorways.html","title":{"rendered":"Magic Motorways"},"content":{"rendered":"<p><a style=\"display: inline;\" href=\"http:\/\/krisdedecker.typepad.com\/.a\/6a00e0099229e8883301156fa55162970c-pi\"><img  class=\"at-xid-6a00e0099229e8883301156fa55162970c \" alt=\"Futurama city for the motor age\" src=\"http:\/\/krisdedecker.typepad.com\/.a\/6a00e0099229e8883301156fa55162970c-500wi\"><\/a> <\/p>\n<p>In the &#8220;Highways and Horizons&#8221; pavilion at the 1939-40 World&#8217;s Fair in New York, General Motors presented Americans with &#8220;Futurama&#8221;, a vision of the city of 1960. <a target=\"_blank\" href=\"http:\/\/idsa.org\/webmodules\/articles\/anmviewer.asp?a=238\">Norman Bel Geddes<\/a> designed an enormous scale model, showing a utopian city rebuilt for the motor age, completely separating cars and pedestrians. Five million people came to see the exhibit, waiting more than an hour for their turn to get a sixteen-minute glimpse at the motorways of the world of tomorrow. There<br \/>\nis a <a target=\"_blank\" href=\"http:\/\/www.archive.org\/movies\/thumbnails.php?identifier=ToNewHor1940\">technicolor movie<\/a> of the show online, as well as the accompanying book that Geddes wrote to explain his (and the motor industry&#8217;s) ideas (or propaganda): &#8220;<a target=\"_blank\" href=\"http:\/\/www.archive.org\/details\/magicmotorways00geddrich\">Magic Motorways<\/a>&#8220;.<\/p>\n<p>Update: another movie <a target=\"_blank\" href=\"http:\/\/www.archive.org\/details\/ToNewHor1940?start=479.5\">here<\/a> (<a target=\"_blank\" href=\"http:\/\/blog.modernmechanix.com\/2009\/06\/17\/tomorrow-land\/\">via<\/a>). Related: <a href=\"http:\/\/www.notechmagazine.com\/2010\/01\/london-traffic-improvements-the-bressey-report-1938.html\">London traffic improvements (the Bressey Report, 1938)<\/a>. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>In the &#8220;Highways and Horizons&#8221; pavilion at the 1939-40 World&#8217;s Fair in New York, General Motors presented Americans with &#8220;Futurama&#8221;, a vision of the city of 1960. Norman Bel Geddes designed an enormous scale model, showing a utopian city rebuilt for the motor age, completely separating cars and pedestrians. Five million people came to see [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[52,203,105,8,220],"tags":[],"_links":{"self":[{"href":"https:\/\/www.notechmagazine.com\/wp-json\/wp\/v2\/posts\/670"}],"collection":[{"href":"https:\/\/www.notechmagazine.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.notechmagazine.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.notechmagazine.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.notechmagazine.com\/wp-json\/wp\/v2\/comments?post=670"}],"version-history":[{"count":1,"href":"https:\/\/www.notechmagazine.com\/wp-json\/wp\/v2\/posts\/670\/revisions"}],"predecessor-version":[{"id":1017,"href":"https:\/\/www.notechmagazine.com\/wp-json\/wp\/v2\/posts\/670\/revisions\/1017"}],"wp:attachment":[{"href":"https:\/\/www.notechmagazine.com\/wp-json\/wp\/v2\/media?parent=670"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.notechmagazine.com\/wp-json\/wp\/v2\/categories?post=670"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.notechmagazine.com\/wp-json\/wp\/v2\/tags?post=670"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}